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๐ŸŽฉ Digital Design Partner

Crafted with Care.
Powered by AI.

From strategy and design to digital development and marketing, we craft smart, soulful brands โ€” all guided by Oz spirit.

Meet the Crew

Six characters. Six mindsets. One seamless brand journey.

At Oz Studio, we don't just offer services โ€” we embody them. Each character represents a method, a mindset, and a key area of expertise. Together, they shape how we think, create, and grow.

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The Wizard โ€” Brand Foundations

Strategic clarity

The Wizard sets the course. With insight and vision, we define your brand's purpose, positioning, tone, and trajectory โ€” creating a compass that aligns every future move.

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The Scarecrow โ€” Visual Identity & Brand Systems

Creative intelligence

The Scarecrow brings form to your brand's thinking. From logo to scalable systems, we design identities that are as thoughtful as they are impactful.

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The Tin Man โ€” Campaign Magic

Emotional craft

The Tin Man connects. Through integrated campaigns, we craft ideas that resonate โ€” emotionally, visually, and across every channel.

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Dorothy โ€” Content Creation

Authentic storytelling

Dorothy gives your brand its voice. From copy to video to social, we create content that sounds like you and speaks to the people who matter.

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The Lion โ€” Growth Engine

Courageous growth

The Lion leads with boldness. We turn data into smart marketing moves that drive awareness, conversions โ€” and long-term momentum.

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The Tech Tin โ€” Future Tools

Technical innovation

The Tech Tin builds the future. From AI systems to digital platforms, we create tools that elevate your brand and unlock what's next.

Our Services

Six Roles. One Magical Crew.

From strategic clarity to technical wizardry โ€” each service delivers a distinct dimension of your brand's evolution, shaped by our collective expertise and enhanced by AI.

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The Wizard

Brand Foundations

Strategic positioning that reveals your brand's true power
Positioning, tone of voice, audience insights โ€” this is where your brand's journey begins.

We blend seasoned strategic thinking with cutting-edge AI to build brand foundations that resonate and endure. Our process accelerates discovery through intelligent data while preserving the human insight that makes brands truly meaningful. From positioning to voice, we chart your brand's course before your empire rises.

AI Solutions

Neural Sprint โ€“ AI-accelerated brand strategy workshops
Persona Amplifier โ€“ Audience analysis and behavioral insights
Trend Lab โ€“ Real-time market trends and forecasting
AI Readiness โ€“ Integration roadmap and team audit

Core Services

Strategic positioning
Audience research
Competitive analysis
Brand voice
Strategic roadmap
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The Scarecrow + The Tin Man

Visual Identity & Brand Systems

Design with intelligence and heart
Logos, colors, typography, templates โ€” your brand's form and intelligence.

Our design process marries human creativity with AI-powered exploration to craft visual identities that resonate across every touchpoint. We use generative tools to explore possibilities quickly, applying expert judgment to ensure every element supports your strategy. The result: brand systems that grow with you โ€” visually powerful and strategically sound.

AI Solutions

AI Muse Board โ€“ Generative visual concept exploration
Brand Worlds โ€“ AI-based brand extension scenarios
Creative Systems โ€“ Automated asset libraries and style guides
Smart Templates โ€“ Modular brand assets for consistency and speed

Core Services

Logo design
Brand systems
Style guides
Marketing collateral
Digital assets
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The Whole Crew

Campaign Magic

Integrated campaigns that capture attention and drive results
Big ideas that travel across channels โ€” crafted for impact and coherence.

When Dorothy meets her companions, real magic happens. Our campaigns unite strategy, creativity, and technology into integrated experiences that perform on every platform. We use AI to optimize concepts and forecast performance, while relying on human storytelling to create emotional connections that spark action.

AI Solutions

SmartCampaign โ€“ AI-powered concept ideation and optimization
Narrative Engine โ€“ Branching storytelling tailored to channels
Content Studios โ€“ Automated content generation for multiple formats
Performance Prediction โ€“ Pre-launch effectiveness modeling

Core Services

Campaign strategy
Multi-channel planning
Creative direction
Asset creation
Performance analysis
๐Ÿ‘ง๐Ÿง 
Dorothy + The Scarecrow

Content Creation

Voice-driven content that connects hearts and minds
High-performing, personality-driven assets: copy, video, motion.

Content that speaks in your voice and performs with precision. We combine editorial expertise with AI-powered production to create content at scale without losing your unique tone. From strategy to delivery, every piece supports your story โ€” and delivers results.

AI Solutions

Ghostwriter Pack โ€“ AI-assisted brand voice development and editing
Social System โ€“ Automated content calendar and social posts
Prompt Architect โ€“ Custom prompt engineering for text and video content teams
Voice Cloning โ€“ Consistent voice and tone across media
AI Video Production โ€“ Automated video creation and editing to scale storytelling

Core Services

Content strategy
Copywriting
Video production
Social media
Email marketing
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The Lion

Growth Engine

Data-driven marketing that scales with confidence
Data-powered strategies to scale campaigns and drive ROI.

Courageous marketing strategies, powered by smart automation. We merge traditional marketing expertise with AI-powered optimization to deliver measurable growth across digital channels, ecommerce, and lead generation. Each campaign is built to learn, adapt, and grow.

AI Solutions

Digital Funnels โ€“ AI-optimized user journeys and CTAs
Ecommerce Intelligence โ€“ Product, pricing, and shopper analytics
Lead Scoring โ€“ Smart prospect qualification
Attribution Intelligence โ€“ ROI tracking across channels
Answer Engine Optimization โ€“ Strategic content optimization for AI-driven search visibility

Core Services

Digital marketing
Paid advertising
SEO optimization
Email automation
Analytics reporting
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The Tech Tin

Future Tools

AI innovation and development โ€” building tomorrow's experiences
Smart automation, AI-enhanced processes, creative tech stacks.

Where smart technology meets bold imagination. We build custom digital solutions and AI tools that give your business a competitive edge. From platform development to automation systems, we create the infrastructure that powers your growth โ€” and empower your team to master it.

AI Solutions

WizardBot โ€“ Custom-trained GPT assistant tailored to your brand
Implementation Accelerator โ€“ AI-enhanced project management
Code Intelligence โ€“ AI-powered development tools and workflows
Platform Optimizer โ€“ Performance monitoring and optimization

Core Services

Web development
E-commerce platforms
Mobile apps
API integration
Team training

Selected Work

Creating Iconic
Digital Experiences

From brand identity to custom websites, we craft digital solutions that resonate with audiences and drive meaningful connections.

MedLife Digital Transformation

Complete digital ecosystem redesign for Romania's largest healthcare provider, creating seamless patient experiences across all touchpoints.

Branding UX/UI Development

Break the Code 2.0

Revolutionary browser-based coding challenge with retro Windows 98 aesthetics, attracting 100,000+ participants in 3 weeks and earning a Webby nomination.

Gaming Web Development Campaign

Lucrez din Nou - Interactive HR Platform

Revolutionary virtual office experience with AI-powered career assessments and personalized CV generation.

Interactive AI HR Platform

Crazy VALORANT Music Fusion

Innovative cross-platform campaign merging music and gaming culture, creating viral content that resonated with both gaming and music communities.

Music Gaming Campaign

VALORANT Streamers Get-Together

Strategic influencer marketing campaign featuring 5 top streamers with live interactive performances and in-game challenges, boosting community engagement.

Influencer Marketing Gaming Streaming

Space Dot George - BCR Game

Custom browser-based game development for BCR bank, combining financial education with engaging space-themed gameplay mechanics.

Game Development Banking Education

Career Counselling Platform for Social Incubator

Complete career guidance platform with AI-powered assessments, mentorship matching, and personalized development paths for social entrepreneurs.

Career Platform AI Matching Social Impact

Auchan Unitatea de Suport Medical

Comprehensive medical support unit branding and digital platform for Auchan, integrating healthcare services with retail experience.

Healthcare Retail Integration Digital Platform

โ˜… Some of these projects represent the professional experience of the OZ Studio founder and current team members, gained prior to the agency's establishment. They are shown for demonstration purposes, to illustrate our expertise. Rights remain with the respective clients.

The OZ Way:
magic + method.

Our process blends AI intelligence, human creativity, and bold strategic thinking. We listen deeply, design fearlessly, and scale fast. Here's how it happens:

01

Discover

Strategy & insights

02

Design

Brand identity & experience

03

Deliver

Content, campaigns, platforms

04

Optimize

Performance, growth, automation

About Oz Studio

Founded by a team of passionate creatives and technologists, Oz Studio is a new kind of agency โ€” where craft meets innovation, and people come first. We believe every brand has magic inside, waiting to be unleashed with strategy, creativity, and technology working in harmony.

Our crew are thinkers, makers, and doers who thrive at the intersection of human insight and AI-powered possibilities.

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Ready to build your brand with magic + method?

Let's explore what we can create together. Whether you're starting fresh or scaling fast โ€” we're here for the journey.

Let's Create Something Iconic

Ready to transform your digital presence? We'd love to hear about your project and explore how we can bring your vision to life.

hello@ozstudio.ro